Collective Media Group
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Collective Media Group pod model

Path to $200K monthly profit
Pod model overview · May 2026

The model

Collective Media Group's delivery engine is a self-contained pod of seven offshore specialists, scaled by adding pods. Each pod runs up to 10 client accounts. Talent is distributed across Colombia, the Philippines, and India — selected for skill depth, time-zone alignment, and cost-fit. US-side leadership (Pod Lead, Practice Lead) sits at the holdco and is not included in pod cost below.

Org chart

CMG Leadership
Bryant Knight
CEO
Partner
Van Tucker
Head of AI + Delivery
Partner
Delivery · Pods
Pod 1
7 FTE · up to 10 clients
Pod 2 — Pod 6
added Q3 onward
Each pod reports up through a US-side Pod Lead → Practice Lead → Head of Delivery.

Pod composition · 7 FTE

Role Region Monthly cost
DeveloperIndia$4,000
DeveloperIndia$4,000
AI-native designerPhilippines$2,800
Growth marketerColombia$4,000
Performance media buyerColombia$4,500
Project managerColombia$4,500
Growth content video editorPhilippines$2,200
Pod total · 7 FTE$26,000

Current pod · who's in seat

Pod 1 staffing as of May 2026. Filled seats below; remaining roles are actively recruiting.

Role Who Pay type Status
AI Developer
Pampanito, Venezuela
Fernando Colmenares Per project Filled
AI Developer
India
Ahsan Ahmad Per project Filled
Performance media buyer
Colombia
Mariana Noreña Hourly Filled
Creators / Affiliate Manager
Colombia
Abby Dante Hourly Filled
AI-native designer
Philippines
Open Recruiting
Growth marketer
Colombia
Open Recruiting
Project manager
Colombia
Open Recruiting
Growth content video editor
Philippines
Open Recruiting

Per-pod unit economics

Pod cost holds constant at $26K per month. Revenue and profit per pod move with the gross margin target. Average retainer assumes 10 clients per pod.

Margin target Revenue / mo Profit / mo Avg retainer
75% (stretch)$104,000$78,000$10,400
60% (recommended)$65,000$39,000$6,500
50% (conservative)$52,000$26,000$5,200

Path to $200K monthly profit

Scenario Pods Revenue / mo Clients Offshore FTE ARR
75% margin3$312,0003021$3.74M
60% margin6$390,0006042$4.68M
50% margin8$416,0008056$5.00M

Recommendation · target 60% gross margin

Quote new clients in the 75%-margin retainer band ($7–10K/month) to keep stretch in pricing, but model the business at 60% so scope creep and discounts don't break the plan. Six pods, 60 clients, and ~$390K monthly revenue is a real $5M ARR agency without becoming a 56-FTE operations-heavy organization.

Sequencing

Watch-outs

Rate assumptions are mid-2026 fully-loaded monthly USD for mid-to-senior offshore talent. Numbers will flex by hire and by quarter; use this as a planning model, not a quote.